Train your brain to get more done with less effort — and say goodbye to chronic burnout for good
The Full Bloom
Transform the way you think, lead, and live in just 12 weeks with neuroscience-based coaching that helps you perform at your peak all while staying grounded, energized, and fulfilled.
Claim your spoT
You know success shouldn’t come at the expense of your peace. But somehow, it always seems to.
From the outside, you’re objectively successful.
But behind the scenes, your brain is constantly running a never ending marathon and there is no off ramp in sight.
From the outside, you’re objectively successful. But behind the scenes, your brain is constantly running a never ending marathon and there is no off ramp in sight.
You’re overworked, overwhelmed, and can’t remember the last time your life felt balanced. You wake up to 15 notifications on your phone and immediately feel stressed by everything you have to do.
And in the few moments you DO have time for yourself, you inevitably collapse into a doom scroll or veg out watching re-runs of Parks and Rec to help you escape
You’re overworked, overwhelmed, and can’t remember the last time your life felt balanced. You wake up to 15 notifications on your phone and immediately feel stressed by everything you have to do.
And in the few moments you DO have time for yourself, you inevitably collapse into a doom scroll or veg out watching re-runs of Parks and Rec to help you escape
You keep promising yourself:
It will get easier after this project, this quarter, this season...
But that day comes
never
And that’s not for lack of trying. Because you’ve done it all, and then some.
✓ You’ve implemented practically every productivity and mindset hack from YouTube gurus like Andrew Huberman and Alex Hormozi.
✓ You’ve tried waking up earlier for your “5-9 before the 9-5” …only to inevitably hit snooze again 4 days into your new routine.
✓ And you’ve probably read more Mel Robbins books than you care to admit.
All in hopes that SOMETHING will finally help you make sense of your mental exhaustion. But none of it lasts. And now you’re starting to think this is just how hard you HAVE to work if you want to earn more than 6 figures and feel like you’ve ‘made it’ in your career.
So you keep pushing. You keep waiting for the “busy season” to end, but in your heart, you know it’s not a season anymore. It’s a system that’s draining your lifeforce and becoming unsustainable.
You’re ready to create a new definition of success, one that feels as good on the inside as it looks from the outside.
The truth is, you don’t want to give up on what you’ve built.
In fact, you want even more growth and opportunities. You just don't want it to be at the expense of your happiness, energy, and fulfillment anymore
Imagine ending your workday feeling accomplished and energized instead of brain-dead.
You close your laptop and still have the focus and energy to be present with your family, your friends, or your own creative endeavors outside of work.
Your to-do list feels lighter. The decisions that used to drain you now come easily.
You move through your days with calm productivity, not frantic effort, and for the first time in a long time, you feel clear and at ease.
And the big red cherry on top? You have ample brain space to think about your vision for what’s next rather than just struggling to manage what’s in front of you right now.
The most successful leaders and creatives in the world aren't working harder than you. They just figured out how to optimize their brain power instead of depleting it.
You’re not just overwhelmed because you have a mountain of tasks to accomplish at work, you’re overwhelmed because of how your brain is thinking about and managing those tasks.
In other words? Your brain is doing a HECK of a lot more work than it needs to. You’ve already proven you can work hard.
Now it’s time to work in alignment with how your brain actually functions best.
what they're saying:
As a coach myself, I have worked with probably 10-15 different coaches and mentors over the last twenty years. Bay is the most intuitive coach, with the MOST effective techniques I have ever met. It’s without doubt, THE best investment I have ever made.
My sessions with Bay are the highlight of my month. This program works and I’m really seeing progress! Bay has helped me plan out the topics for my first book. We've made a plan and structure for my new business. She’s helped me deal with a toxic work environment that was entirely draining me. I am an entirely different person now, and I have a plan for my time, my money and my energy. It’s without doubt, THE best investment I have ever made.
Els | Author, Speaker, Coach
Bay’s approach is unlike anything I’ve experienced before. I haven’t felt this good in years!
Sandy | Change Management Professional
I came into coaching severely burnt-out and unsure how to make a change. Bay held me accountable in the kindest way. She helped me create a personalized shutdown ritual for work that revitalized my energy and helped me truly rest and disconnect from my job. I’ve worked with other coaches, but never had such great results. I feel so safe with Bay and can show up as myself, even if I am feeling like a hot mess that day. She never judges, and she only sees the best in me. Bay helped me come back home to the best parts of myself. I haven’t felt this good in years!
Lena | Beauty Consultant
From the very first session with Bay, I knew I had found something different. Through Bay's unique approach, I was able to reconnect with my confidence and truly understand how my brain works.
My confidence has grown so much because of this program. The tools, techniques, and visuals Bay helped me create were personalized to how I think and process information, which made following through SO much easier than any other type of coaching I’ve tried before. I'm able to stand up for myself, lean into my strengths, and embrace my true personality in the corporate world without fear of judgment. If you’re feeling stuck or like you’ve lost your sparkle? Trust me, this program will help you bring it back.”
A 12 week leadership and executive coaching program to help you get more done with less energy, eliminate mental burnout, and build habits that make exceptionally high performance feel like your baseline.
Here is my promise to you: if you show up to this program fully, remain open and willing to do the self-work, this will be the most profound investment you've ever made in yourself.
Coming out of The Full Bloom you will be on par with world-class leaders who don’t second-guess themselves and know how to navigate the world’s growing complexity like the back of their hand. You will feel clear, confident, and productive at work because you will know what you need to get in gear and how to protect your time. And on top of it all, you will notice a calming ripple effect into every other part of your life. You’ll start to feel satisfied, calm, and dare I say, happy.
Because your brain is the operating system for everything you do and when it runs optimally, everything else upgrades right along with it.
Introducing:
The Full Bloom
Meet the brains behind the bloom
I started this work after a traumatic brain injury in 2018, when everything I thought I knew about success changed.
Before that, I was your *classic* high achiever: ambitious, perfectionistic, and constantly pushing for more (and never thinking what I had done was enough). I’d graduated top of my class from Harvard with a degree in psychology and had a plethora of high stress corporate and nonprofit leadership jobs. But despite my professional success, I was always stressed and constantly running on empty.
But after my brain injury, I didn’t have any more excuses for how hard I could push myself. I had to slow down and really challenge the beliefs that were making me miserable.
To my bewilderment, the more I aligned my life with how my brain naturally functioned, the more focused, creative, and energized I became.
Now, as a board certified cognitive performance coach, I help leaders and entrepreneurs just like you do the same. Because no two brains are wired alike, and my work helps you understand yours so you can achieve personal and professional success that feels as good as it looks.
Hi, I'm Bay!
Certified Coach
what they're saying:
I'm communicating better with my husband, expecting a promotion at work, and living a life that feels authentically mine. I feel unstoppable. This program was worth every penny
The Full Bloom helped me truly transform and touched on every area of my life. I used to impulsively react to my emotions, but Bay helped me create systems to slow things down and process so that I can take every action with intention. I'm confident, clear-headed, and present in every moment. I feel unstoppable. This program was worth every penny. I wholeheartedly recommend working with Bay and investing in yourself. You won't regret it.
Tiffany | Marketing Professional
With Bay’s help, I finally took steps to start my own creative business, something that felt totally impossible before we worked together.
Danielle | Associate Creative Director
The Full Bloom has had a ripple effect on every aspect of my life, especially in my relationship with my husband and how I communicate and show up at work. Bay helped me go from my worst critic to my greatest advocate and cheerleader. She has this incredible ability to create an impenetrable zone of safety in our conversations, and she is a master at helping me organize my thoughts and find clarity — so much so that it often feels like magic. With her help, I finally took steps to start my own creative business, something that felt totally impossible before we worked together. I’ve been able to connect with parts of myself I had always hidden away
Carmen | Accountant
I can honestly say that working with Bay as my coach has been a total life changer. I genuinely can’t believe the impact it has had on my results and the way I study…the payoffs have been huge and so liberating!
Before coaching, I was burnt out, tired all the time, and feeling discombobulated. Bay helped me figure out the balance I personally needed to keep my brain happy and motivated. I had some incredibly challenging exams to prepare for work that I always dreaded, but Bay helped me approach them in a way that was tailored to how I learn best. I genuinely can’t believe the impact it has had on my results and the way I study. I know myself so much better now and I really feel a sense of pride and confidence as a result.
This program helps you understand not only how the human brain works, but also how your brain works.
You'll learn how it responds in different situations and what it needs to operate at peak performance.
Together, we’ll explore your unique way of thinking and being in the world to help you start working with your brain instead of letting it work against you.
And the best part? The impact will go far beyond your career, because your brain is the operating system for every single thing you do. It dictates how you interact with other people, how you relate to yourself, how you make decisions, and how you manage your energy.
When it’s running optimally, everything (work, relationships, creativity, leadership) upgrades right along with it.
You'll learn to reinvent:
01
your schedule
Get more done with less energy by finding your cognitive sweet spot for flow state work
02
your activities
Discover what drains you vs energizes you and use it to your advantage when planning your time
03
your way of working
Contrary to popular belief, work is NOT one size fits all. Together we will discover the way that works best for you.
Signature 3-Month Coaching Package
The Full Bloom
Everything you get inside
6 bi-weekly 60-min sessions → Bi-weekly sessions allow you time and breathing room to apply what you have learned during sessions in a way that is realistic for your life. These sessions also build on each other, so expect massive breakthroughs to start happening around sessions 3 and 4.
Concierge support between sessions → Need that extra nudge to take action or some rah rah rah on a hard day? I’ve got you covered. As part of the Full Bloom you get ongoing accountability and support from me at your fingertips between sessions via WhatsApp, text, or email so that you never feel alone in this process.
Custom Insight Guide → A Brains by Bay staple! You’ll get detailed documentation of your key takeaways and breakthroughs from each session so you never lose sight of your growth and actions.
Claim your spot
Two 30-minute bonus SOS calls any time you need clarity & grounding fast.
About to head into an unexpectedly busy week at work and need a game plan? Overthinking a big decision and need an answer asap? Unable to focus after a big fight with a loved one? No need to wait 2 weeks for our next session. Just message me and I will get you on my calendar within 24 hours.
Bonus:
Plus, you’ll also get:
Want a program truly rooted in progress? Full Bloom clients overwhelmingly report experiencing new benefits years after graduating.
Maybe you’ve tried traditional coaching before. And maybe it helped…at first.
But sooner or later, my guess is it started to feel prescriptive and detached, leaving you more tired and frustrated than when you started. And as soon as it ended, you probably reverted right back to where you began.
That is because most leadership and executive coaching is inherently flawed. It is structured around what has worked well for your coach, rather than what works well for your brain.
And to make matters worse — it focuses on increasing your performance at any expense.
That means eventually, you'll feel like you have to prove yourself to your coach...but you won't actually feel any significant personal changes.
In other words, traditional leadership coaching can reinforce the very hustle culture that got you here (yikes!)
When your brain feels safe, it can access higher-order functions like creativity, decision-making, emotional regulation, and clear thinking. Which means solutions that once felt totally impossible suddenly feel accessible and easy to act on (welcome to breakthrough-city!).
Once we’ve made sense of all the thoughts swirling in your head, we’ll translate your breakthroughs into actions you’ll actually want to take so your great ideas don’t wither before they’ve had a chance to take root.
And the best part? This process over time creates compounding breakthroughs, confidence, and self-trust during and well beyond our journey together.
The Full Bloom is different.
Each session is designed to keep your brain in a “toward state”, which is a calm, safe, and open mental state.
what they're saying:
My life has gotten easier and lighter, much lighter, since starting this program. I feel more calm and self aware… I really see a huge difference.
Before The Full Bloom, I was having difficulty to even just enjoy a slow moment by myself, because I always felt guilty that I should be doing more and more, and nowadays I am able to feel present and enjoy these little moments more often. I’ve learned how to stop letting my thoughts drain my energy and instead use them to make better decisions. I’m calmer, more present, and in control of my mind.
Catarina | Global Project Manager
I wish I could pay Bay a million dollars for our sessions. Time with her is worth its weight in gold. The work we have done around energy management has felt like a shift to the foundation of my life.
Meg | LMFT & Creative Entrepreneur
She has helped me uncover my most authentic self and was the first person to really validate that self. Over time, this has made my confidence in myself skyrocket and I feel much more adept at making difficult (or minor) decisions that align me with my goals and my sense of “true north.” She has a way of really getting to the root of who you are and then helping you form goals and baby steps toward a more authentic, aligned life. This has helped me with perfectionism, burnout, insecurities, anxiety and more. I can't recommend working with Bay highly enough!
* Spots are limited as I only work with 10 Full Bloom clients at a time.
$1800
3 payments of
$5,400
Pay in full
Enroll now
Guarantee
Your results are my number one priority, so if you don’t see profound changes mentally, emotionally, and spiritually by the end of The Full Bloom, I will give you 3 extra months of coaching at no cost to you.
And if you don’t experience profound results, I’ll take you through the program again for free.
Enroll now
what they're saying:
If you have big goals but can’t get out of your own way, Bay is worth the investment. My calls with her are unlike anything I’ve ever experienced. You owe yourself at least one call because I can guarantee that you’ve never had coaching like the kind Bay offers.
Kaitlyn | Health Coach
Coaching with Bay helped me trust myself and make clear decisions as a leader, even in moments of overwhelm. I've become much kinder to myself, which has transformed my leadership style and helped me achieve even more than I was before!
Betha | Salon Owner + Nonprofit Founder
I absolutely recommend working with Bay! Before I started coaching, I was struggling with what I call the 'spinning plates'—wearing so many hats and carrying countless responsibilities. As a neurodivergent business owner, I needed help organizing all the demands on my time and energy. I've now become much kinder to myself, which has transformed my leadership style. I applied gratitude and reflection to my day-to-day life, which helped me stay grounded. As a result, I was more compassionate with my team, which ultimately helped us move forward collectively.
Frequently
Asked Questions
Frequently Asked Questions
While therapy and coaching are both vehicles for growth, they serve different purposes and engage your brain in different ways. Therapy focuses on healing the past and is based in mental health assessment. It often asks “Why?” to explore root causes. Coaching, on the other hand, focuses on your current reality and your future. It is structured, solution oriented, and change driven. It helps you move from where you are to where you want to be by expanding your thinking and optimizing your brain’s performance.
While The Full Bloom draws on neuroscience and psychology to improve mental health and fulfillment, it is strictly a coaching program, not therapy or mental health treatment. If you are currently experiencing trauma, severe anxiety or depression, or need mental health treatment, therapy may be a better next step. This program will complement therapy beautifully once you’re ready.
The program takes 12 weeks, but many clients choose to continue monthly coaching after the program ends because they experience such incredible results. Before our last session we can discuss options to continue our work together if it feels right.
…Pure magic? 🪄 Well, maybe its just neuroscience. But in all seriousness, clients often end our sessions saying “Bay, I really don’t know how you did that!” That's because our sessions and way I ask you questions is all designed with your brain front and center to ensure the most potent results. Our sessions will be structured, focused, FUN, and tailored to your agenda.
We’ll start by creating what's called a “toward state”, which is a calm, safe, and open mental state that allows your brain to learn, problem-solve, and generate insight. When your brain feels safe, it can finally access its higher-order functions like creativity, decision-making, emotional regulation, and clear thinking.
From there, we’ll explore what’s happening beneath the surface of your habits and thinking patterns. Rather than giving ‘advice’, I’ll ask questions that expand your thinking, spark insight, and help you connect the dots in ways you’ve never seen before. Each insight also releases dopamine, which naturally fuels motivation, clarity, and follow-through. And feels really good!
Once an insight clicks, we’ll translate it into brain-aligned actions so they don’t fizzle out. These small, targeted actions will feel easy to implement and build compounding breakthroughs, confidence, and self trust over our time together.
Yes! I aim to make The Full Bloom as accessible as possible. The plan can be broken into 3 payments of $1800. If this feels like a perfect fit for you but you need further financial support, please ask, and I will do my best to accommodate.
You are able to change your mind on The Full Bloom within 24 hours after our first 90 minute session. That way, if for some reason it doesn’t feel right, you are not obligated to continue. After that, all payments will be due in full. See the full policy here.
There is no “mandatory” homework in this program, because I know your energy is precious and limited (that’s why you’re here in the first place!), and nothing feels less motivating than yet another obligation. HOWEVER, I have a Batman-level utility belt full of tools, worksheets, and strategies to share with you as it relates to your personal journey and what will help you most effectively at each stage. I’ll help you apply the learning in a way that feels exciting and motivating, rather than like a drag.
One of the most consistent pieces of feedback I hear from my clients is that I am hands down the best coach they have ever had (even after working with many many coaches in the past). The reason my clients get the results they do is because the experience is custom made for them and how their brain works best, which leads to the most powerful results. This is also why I offer my 100% ROI guarantee.
I know that feeling of butterflies — I feel it myself every time I invest in my own coaching. That’s why I offer a low-risk way to try it out first. When you sign up for The Full Bloom, you have the ability to test out the first 90 minute session to give you a real taste of the coaching experience. This way, you can make sure it feels like the perfect fit before committing to a longer-term program.
If it clicks, wonderful!! If it’s not the right fit, no pressure at all. You’re free to opt out or explore other options that feel better for your situation.
My goal is always to make sure your investment feels empowering, aligned, and right for you. Additionally, my return on investment guarantee means that if you don’t feel a huge positive shift by the end of the program, I’ll take you through the program again for FREE.
You’ve worked hard enough. Now it’s time for your brain to work for you.
Private enrollment is limited (I only work with 10 clients at a time) — and slots go fast.
You can keep waiting for things to slow down… or you can make space for the version of you who thinks clearly, leads confidently, and ends the day feeling satisfied with energy to spare.
Ready to see what is possible when your brain is on your side?
$1800
3 payments of
$5,400
Pay in full
